The Revolution Will Not Be Audible

I've been thinking a lot about the next evolution in the Music Business. The transfomation of the industry by the availability of inexpensive recording / mixing equipment and the means to self-publish has completely transormed the audio side of the business in a very short period of time.

Now virtually anyone with a computer can record their band (multitrack even), apply serious effects, mix down and master a high quality recording. They can even collaborate with other musicians around the world. It's truly a complete reversal of the way the industry worked even just 10 years ago.

The question is - What Next? How will the next 10 years change the shape of the music business like the past 10? Will we finally see the demise of the big record labels, distributors, ASCAP etc? Will iTunes still be relevant / viable?

What about the video side of the business? Will it be as easy for bands to record / edit / mix video as it is audio? Will it take on a more collaborative form then the vintage 80's music video (do they even show those on TV anymore?) and if so how long will it take?

I've been bouncing an idea around in my head that my friend Richard Achor came up with. I think the right people at the right time could do very well to usher in a new era in music / video production and distribution. Hopefully, Richard and I can be some of those people...